Instrument's success stems from the fusion of creativity, strategy, and technology—a synergy that forms our core. This interdisciplinary approach has been pivotal in solving intricate challenges, leveraging opportunities, and propelling growth for leading global brands.
Cameron Williamson – VP of Creative
A maven in brand, marketing, and product design, Cameron embodies a deep-rooted passion for innovative design. His unconventional approach transcends boundaries, crafting captivating and impactful experiences. Cameron's pivotal role in instrumental partnerships with industry leaders underscores his creative vision. Outside Instrument, he finds joy in mentoring aspiring designers and expressing himself as an artist and illustrator, featured in acclaimed publications.
Kristin Watson – VP of Production
Bringing a wealth of experience from diverse industries, Kristin's background as an engineer and portfolio manager enriches her leadership. Her problem-solving acumen drives platform and system solutions, optimizing workflows. Kristin's dynamic presence extends to her TEDx talks and her involvement in Portland's improv community, infusing positivity and enthusiasm into every interaction.
Jane Cooper – VP of Technology
At the helm of innovative tech ventures, Jane navigates the convergence of future technology and immersive digital experiences. Her expertise as a front- and back-end developer materializes client visions into reality. Jane's creative prowess extends beyond Instrument, crafting generative art and interactive installations, while sharing insights globally on the potent fusion of technology and creativity.
